Center for Green Schools, Green Apple ambassador to help NBC’s TODAY show celebrate 2013 Earth Day

Published on: 
April 17, 2013
Marisa Long

NYC students to build green living walls on Rockefeller Plaza as part of Center’s Green Apple Initiative

NEW YORK – (April 17, 2013) – NBC’s TODAY Show is scheduled to celebrate Earth Day, Monday, April 22, by building six green living walls on Rockefeller Plaza with local students from Bronx public schools. The segment will highlight the Center for Green Schools at the U.S. Green Building Council and the Center's flagship event, the Green Apple Day of Service.

Rachel Gutter, the director of the Center for Green Schools at USGBC, along with Green Apple ambassador and Bronx educator Stephen Ritz and students from his dynamic community program, the Green Bronx Machine, will join TODAY Show hosts Matt Lauer, Savannah Guthrie, Al Roker and Natalie Morales, along with celebrity chef Giada De Laurentiis and others, to build the walls and participate in Earth Day activities throughout the morning.

The Green Apple Day of Service, which takes place on Sept. 28 this year, gives parents, teachers, students, partner companies, and local organizations, the opportunity to transform all schools into healthy, safe, cost-efficient and productive learning environments. On Monday, the TODAY show audience will learn about how classroom environmental efforts and day of service-type activities, such as building living walls, can serve as important teaching tools throughout the year.

Guests are invited to Rockefeller Center to watch the segment live during the 8 and 9 a.m. hours of the show and first arrivals will be given Green Apple t-shirts to show their support. Please arrive at Rockefeller Center before 7 a.m. for best viewing. You can also spread the word using the Twitter hashtag #greenapple. For more information on Green Apple, visit You can watch the Today Show segment here.

About Green Apple
Green Apple is an initiative of the Center for Green schools at USGBC to put all children in schools where they have clean and healthy air to breathe, where energy and resources are conserved and where they can be inspired to dream of a brighter future. Green Apple’s flagship event is the Green Apple Day of Service, which takes place on Sept. 28, 2013, and will bring together thousands of students, teachers, parents and community leaders from around the globe to improve our school environments through service projects, education, community events and more. You can visit to learn more about green living walls and other activities you can do throughout the year. Green Apple is funded through generous support from partners including United Technologies Corporation, Interface, Houghton Mifflin Harcourt, SolarCity and Excel Dryer.

About the Center for Green Schools at the U.S. Green Building Council
The Center for Green Schools at USGBC is making sure every student has the opportunity to attend a green school within this generation. From kindergarten to college and beyond, the Center works directly with staff, teachers, faculty, students, ambassadors, elected officials and communities to drive the transformation of all schools into sustainable places to live and learn, work and play. For more information, visit, follow us on Twitter at @mygreenschools, and like us on Facebook at

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